Another digital billboard headed to Inglewood
New billboard on Century Blvd. (Credit: 2UrbanGirls)
WOW Media announced its most artistic full-motion digital outdoor billboard to date. The new board will be located at the intersection of South La Brea Avenue and Manchester Blvd., the high-profile entrance to Inglewood’s Downtown Market Street Promenade.
The full-motion digital display will be designed in collaboration with renowned Inglewood-based architect and (fer) studio founder Christopher Mercier and digital display leader WOW Media. Architect Mercier previously worked for world renowned architect Frank Gehry. His firm (fer) studio has been instrumental in Inglewood’scurrent architectural and artistic renaissance.
The full-motion digital billboard will be comprised of three individual offset digital display panels made of LED screens all warped within a dynamic curving ribbon of light emitting diodes. The full-motion digital billboard will prominently display the City of Inglewood seal along with City of Champions branding and will mark the entrance to Inglewood’s Market Street Promenade.
“Reestablishing Inglewood as the sports and entertainment capital of the world is an ongoing collaborative effort between government leaders and private business, and WOW Media is proud to continue playing a prominent role in the revitalization,” said WOW Founder and President Scott Krantz. “Collaboration and customization is the new frontier for the outdoor industry and this unique partnership is another step toward fully realizing our shared vision for Inglewood’s future and the industry as a whole.”
WOW Media, and their advertising arm Pearl Media LLC, have donated tens of thousands of dollars to the campaign coffers of Mayor James Butts, to oversaturate the city with their boards.
Want an even uglier Inglewood? Just look up at the electronic billboard blight!
Gary you are so very right .
We had worked hard to rid this community of unsightly-continuous in -your- face constant advertisements and then BUTTS came along and turned OUR COMMUNITY into a roadside constant energy sucking informercial !!!!! On block after the other !
Anyone surprised WOW gave Jimmie campaign funds … and don’t forget the same “planning commission” that approved these visual eyesores are the ones who canceled their meeting this week under the guise of concern for COVID
They are your neighbors let them and your council members know enough is enough !!!!
And tell the advertisers how revolting their ads on our streets are.
Incredibly gracious to use “over saturation” to describe these dangerous and insulting visual pollutants!
Dangerous distracting to drivers
Insulting blocking of the once picturesque view of the Hollywood sign an Palos Verdes Hills
Certainly NOT advertising Althing of value that can be purchased in Inglewood other than what was considered the sin obsessions of Gambling and Alcohol considering there is no Hyundai Dealer, or Movie Theatre in town .
Wow made a great investment when they paid into the James Butts Campaign and they have made millions.
At least Krantz was honest about it being an agreement between “government leaders and Industry – that does go a long way to acknowledge neither care about the residents and our quality of life….
Why do we experience electricity black outs and increased rates while WOW digital billboards use excessive electricity 24 hours a day every day rain or shine THESE SHOULD BE OUTLAWED