Snoop Dogg has officially announced the latest in his smoking evolution! Today, the music icon, Hill Beverage Co. and Death Row Records have dropped Do It Fluid, a hemp-infused beverage line that offers an alternative to traditional smoking through all-natural, high-quality ingredients that don’t sacrifice the high.
“As I take the next step forward in my smoking evolution, Hill Beverage Co.’s vision for cannabis beverages was the perfect transition,” said Snoop Dogg. “What we’ve created is an all-natural and delicious alternative that doesn’t sacrifice the high, while providing fans with the perfect option for day or night.”
Truly the perfect go-to for any drinking occasion, day or night, the line features THC and CBD infusions through four full-bodied flavors (Blue Razz, Blood Orange, Peaches N Honies + Cherry Limeade) in CBD-only (12 oz), as well as Delta-9 and THC (8 oz) blends.
“Taking my passion for cannabis and curating an all-natural high alternative for consumers that is both bold and fulfilling in flavor is a testament to the new direction the cannabis industry is heading,” said CEO and Founder Jake Hill. “Our debut line alongside Snoop Dogg and Death Row Records is the perfect way to cement our brand within the cannabis and beverage space, and I’m excited for consumers, whether or not they’re familiar with the cannabis marketplace, to experience the line.”
Pushing the limits of its flavor profiles, potency and use of all-natural ingredients, the team takes pride in Do It Fluid‘s ability to not only appeal to the pallets of traditional cannabis users, but non-traditional users through an enjoyable high. The team also leaned heavily into natural sugars, fruit juices and flavors to promote a healthier lifestyle through the line – no after-guilt due to calorie or sugar consumption!