Of course, the businesses you choose to work with should produce high-quality products and offer incredible customer service. However, these features are just the tip of the iceberg. Look for these things in a packaging company to guarantee personal and customer satisfaction.
They Offer Custom Designs
Your business is unique, and your product packaging should reflect that. Boxes, bags, and containers are the first things a customer sees, and it’s imperative those items make a good first impression. Your potential packaging partner should offer custom designs to help promote your goods and services.
Your brand image should be so strong that people recognize it across mediums. Your packaging needs to feature your business’s logo, keywords, and associated colors. Custom packages also accommodate uncommon dimensions, so your products always have safe shipping containers.
They Use Sustainable Materials
You need to make sure all of your vendors align with your professional values. As sustainability concerns continue to grow, partnering with a packaging company that uses green materials is essential. You can’t afford to do business with an entity that threatens your reputation.
Look for a packaging service that uses recycled materials. Biodegradable boxes and padding are compostable and won’t occupy valuable space in overflowing landfills. Choose a service that creates its products from renewable sources like wood, hemp, and cotton.
They Streamline for Efficiency
Another thing to look for in a packaging company is efficiency. Your potential service should offer more than shipping and delivery materials; they need a streamlined process. From easy order placement to accurate invoicing, a good packaging service makes working with your partner of choice easy.
Consider factors like location and transportation costs. A service with regional suppliers will charge less to deliver your orders while getting them to you on time. They’ll also be turnkey, allowing you to use products as soon as they hit your doorstep.
Don’t forget to take budget and client reviews into consideration. The right partner will be a one-stop packaging shop that meets all of your unique business needs.
Emilie St. John is a freelance journalist who appears weekly in the Los Angeles Wave newspaper and can be reached at emiliesaintjohn@gmail.com.
