The Yeezy Gap brand is a billion dollar collaboration. Creator Kanye West addressed those questioning how he is marketing his brand to the consumer by placing the garments in construction bags as opposed to displaying them on hangers.
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It is well-known West worked at the iconic store before making it as a rapper and he spoke exclusively with Fox News to defend his vision for his brand.
Related: Kanye West and Gap Strike 10-Year Deal for ‘Yeezy Gap’ Apparel Line
“I’m an innovator, and I’m not here to sit up and apologize about my ideas,” West said, in an interview that aired Thursday on “Fox & Friends.”
“That’s exactly what the media tries to do. Make us apologize for any idea that doesn’t fall under exactly the way they want us to think.”
Some believed that West finding “inspiration” in the homeless was insensitive, however, some organizations bread and butter relies on the homeless industrial complex, which is lucrative for those hired to “solve” the problem.
If Gap doesn’t have a problem with it, why does everyone else?
