LA Rams COO Kevin Demoff was interviewed about the impact SoFi Stadium had on the city of Inglewood and its nearly 100,000 residents. His response will shock you.
Mayor James T. Butts has always maintained he brokered a joint partnership between Stan Kroenke and Hollywood Park which was of huge benefit to the owner of the Rams.
Prior to Butts’ 2011 election, the city pledged millions of dollars to the redevelopment of the racetrack site. In 2009, the city and Hollywood Park entered into an operating agreement that laid out the details of the Inglewood Redevelopment Agency footing the bill on infrastructure and $40 million towards affordable housing.
Though some community members expressed concern that the city loaned $18 million to The Madison Square Garden Company for the purchase of The Forum, and another $21 million to the Hollywood Park Tomorrow Project, loans that will both eventually be forgiven, both Cruz and Inglewood Mayor James Butts have said that the city’s relationship with these entities is mutually beneficial.
Both developments are required to provide compensation to the city: $600,000 a year in revenue from The Forum, and $100 million in tax increments toward the Successor Agency from the Hollywood Park Tomorrow project, plus an additional $40 million in tax increments for affordable housing initiatives. The Forum was also held to a strict local hiring requirement, and is required to allow the city access to its property for things like community yard sales for a set number of days each year, said Cruz.Neon Tommy: Inglewood Could Be Making A Comeback
Those tax credits converted to Kroenke once the partnership was created.
Fast forward to Jan. 2015 when the Inglewood City Council approved the project, a representative of the developer stated the CITY asked for no affordable housing.
This site has made multiple requests to Mayor Butts to clarify why affordable housing isn’t being built on the site, despite the credits being attached. He has consistently declined to respond, but did offer this anecdote to a local newspaper about assertions the City is being “gentrified”.
“This is not gentrification,” he said. “Gentrification is when you have an impoverished area and people who have higher socioeconomic standing come in, buy property, renovate it and raise the value so the people that formerly could afford to live there can’t anymore.“What we’ve done in Inglewood is different,” he continued. “We raised the value of properties that are owned by a population that is 92% Black and brown. Now they’re accumulating generational wealth, the same as their neighbors in Manhattan Beach, Torrance, Pasadena, Redondo Beach.”Mayor Butts:
In an unearthed video, Demoff is asked about it, and here’s what he said.
Lmfaoo and that my friends is COO of the LA Rams stating how the city of Inglewood asked him to gentrify Inglewood pic.twitter.com/dP8MjNhRZj— Machi (@a_new_hopee) February 12, 2022