LOS ANGELES, CA,- Basketball legend Kobe Bryant and Omaze in partnership with Kobe’s foundation, After-School All-Stars, Los Angeles, and Positive Coaching Alliance, announced a new fundraising campaign to benefit these three causes personally selected by Kobe to support youth programs in the Los Angeles area.

Through Omaze, Kobe fans around the world have a chance to sit front-row at Kobe’s final Lakers home game before his retirement, and high-five him and his teammates as they take center court on April 13 in Los Angeles.

For as little as a $10 donation through Omaze, Kobe fans can enter for the chance to attend one of the biggest nights in basketball history. Funds raised will equally benefit: The Kobe & Vanessa Bryant Family Foundation, After-School All-Stars, Los Angeles and Los Angeles and Positive Coaching Alliance.

“After 20 years as a Laker, April 13 will be a memorable night for me, the team and the fans,” said Kobe Bryant. “We are creating an epic experience to benefit three great organizations who bring after school programs and positive coaching to kids in LA.”

“Kobe is the defining player of his generation,” said Matt Pohlson, Co-Founder and Co-CEO of Omaze. “We’ve been honored to be part of so many great experiences at Omaze, but providing the opportunity for two fans to watch NBA history from the front row, and high five Kobe as he runs out on the floor for the final time is truly a once-in-a-lifetime experience. As a life-long Laker fan, I’m honored the Omaze community and Laker Nation will be able to harness this moment and our platform to support three phenomenal organizations – Positive Coaching Alliance, After-School All-Stars and the Kobe and Vanessa Bryant Family Foundation – to deliver lasting impact for hundreds of people in the LA area.”

The Grand Prize includes:

  • • Two front row center court tickets to Kobe Bryant’s last home game on April 13.
  • • High-five from Kobe Bryant and his fellow Lakers teammates.

The campaign closes on April 8 at 12:00PM PDT.

Visit to learn more and enter for your chance to win and support these causes.


Founded by writer/filmmakers and friends from college, Matt Pohlson and Ryan

Cummins, Omaze is an experience-driven fundraising platform that leverages the power

of storytelling and technology to radically change charitable giving. Since launching in

2012, Omaze has impacted more than 125 charities and received donations from over 175

countries. For more information visit

About The KVBFF

The Kobe & Vanessa Bryant Family Foundation is dedicated to improving the lives of

youth and families in need, both domestically and globally. By providing financial

resources and developing unique programs, the Foundation strives to strengthen

communities through educational and cultural enrichment opportunities.

About Positive Coaching Alliance

Positive Coaching Alliance is a national non-profit developing “Better Athletes, Better

People” by working to provide all youth and high school athletes a positive, characterbuilding

youth sports experience. PCA’s live group workshops, courses, books and online

resources have impacted more than 7.5 million youth nationwide and will

impact more than 75,000 Los Angeles youth sports athletes in 2016.

About-After School All-Stars, Los Angeles

After-School All-Stars, Los Angeles – Founded in 2002 by Arnold Schwarzenegger,

After-School All-Stars’ (ASAS-LA) mission is to educate, enlighten, and inspire young

people by providing exciting and dynamic opportunities for their success, while

cultivating students’ self-esteem, leadership and respect for one another to help build

healthier communities. ASAS-LA serves 14,000 students in 38 schools (25 middle

schools, 8 elementary and 5 high schools), 99% of whom are youth of color and 88% of

whom qualify for the Federal Free and Reduced Meal Program. We are a part of a

national network that operates 17 chapters in 11 states and Washington, DC.

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